Northwest Museum of Arts & Culture

How we helped

  • Branding,
  • Digital,
  • Advertising,
  • Marketing

The Northwest Museum of Arts & Culture (The MAC) is a long-time Klündt Hosmer client. We designed two generations of their brand identities, created brochures, developed exhibits, crafted marketing campaigns, and even helped bring a world-renowned exhibition to the museum.

In 2017, Darin and Jean Klündt visited Newport, Rhode Island, and toured the National Museum of American Illustration. The Klündt’s met with curators Judy and Lawrence Cutler and, upon returning to Spokane, introduced them to Wesley Jessup, Executive Director of the MAC. This connection initiated “Norman Rockwell’s America” coming to the MAC for the 2019-2020 holiday season.

The exhibit featured a remarkable collection of 22 original paintings, drawings, original posters, and all 323 Saturday Evening Post magazine covers illustrated by Rockwell. Also on exhibit was a replica of the largest physical piece Norman Rockwell ever painted, Lincoln the Railsplitter, a dramatic depiction of a young Abe Lincoln, which sold for $1.6 million at Christie’s in 2007.

Our recent work includes the design and development of the MAC’s website. The site presents current and upcoming exhibitions, enables ticket purchases for COVID-19-safe visits, shares program information, museum collections, membership purchases, and allows visitors to shop for art, apparel, books, and other gift shop items online.

The COVID-19 pandemic and Washington state social distancing requirements made it difficult to visit or attend MAC events in person, but the museum’s new website keeps visitors and supporters safely connected to this wonderful Spokane artistic and cultural resource.