Promoting Art, Food, and Music at the MAC

July 14, 2022, Read Time < 1 min · Rick Hosmer

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We worked on ArtFest branding and promotion even before Klündt Hosmer launched 35 years ago. Darin Klündt designed the original ArtFest logo in the mid-’80s and we updated it in 2020. This year we worked with the Northwest Museum of Arts and Culture to produce a campaign promoting the 37th annual arts and fine craft show—Spokane’s largest juried art fair—after a two-year hiatus from in-person attendance.

Our campaign consisted of Facebook, Instagram, Google Search, and Google responsive display ads, which ran for 10 days, generating over 360,000 impressions. The campaign promoted the exhibits of 50 artists and craftspeople, live music, food and beverage venues and children’s art experiences held at the MAC’s Browne’s Addition campus.