Branding Lakeside Capital Group

May 12, 2022

Lakeside Companies Horizontal FullColor RGB 990000000003cf3c

Lakeside Capital Group is a private investment partnership that owns and manages assets to help strengthen communities in the Inland Northwest and beyond. Nick Roach, Lakeside’s Marketing Director, came to us to redesign their brand identity to better position the firm for continued growth.

Working with the LC initials of the firm, we created a new brand image to symbolize the many businesses and investments in Lakeside’s portfolio. The entities work together to create a successful firm and build stronger regional communities. The firm’s logo will be used on business cards, office signage, and website. We are also designing sub-brand logos for Lakeside’s various business entities.